WHAT IS IT?

The Triangle of innovation success evaluates your idea through three layers, which are desirability, feasibility and viability. In order to be successful, your idea needs to solve the customers pain in a simple, elegant way. However, your solution must be worth solving, because in the end of the day you need to have a profitable monetization plan.

HOW TO USE IT?

To evaluate your idea use the following questions:

Viability
Will we earn a profit?

Feasibility
Can we build it?

Desirability
Do people want it?